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Guide to AI visibility
Articles on AI optimization, GEO, and AI search. Practical guides for businesses that want to be visible where customers search.
AI optimization: how to make your business visible in AI search
Comprehensive pillar guide to AI optimization: how GEO works, what it costs, and how to get started. Google AI Overview, ChatGPT, Copilot, Perplexity.
Read pillar guide →How to do AI optimization in practice?
A 5-step guide covering auditing, strategy, technical implementation, content, and tracking.
Read article →AI optimization checklist: 25 points
Checklist in 25 points: content, technical, schema, E-E-A-T, and measurement.
Read article →Why is my company not visible in AI search?
7 most common reasons and concrete fixes for each.
Read article →How to appear in Google AI Overview?
Schema markup, content structure, and organic ranking are decisive. Purait case: #1 source in 6 weeks.
Read article →How does Microsoft Copilot choose its sources?
Comparison with ChatGPT and AI Overview. Optimize Bing index, schemas, and content structure.
Read article →How to appear in ChatGPT answers?
Guide to optimizing content for ChatGPT visibility. Data sources, optimization strategies, and measurement.
Read article →What is AI search?
Plain language guide: how AI search works, how it differs from traditional search, and what it means for businesses.
Read article →What is GEO optimization?
Guide to GEO optimization: how GEO differs from SEO and AEO, practical actions, and proven results.
Read article →Generative Engine Optimization: RAG, research, and practice
RAG architecture, research findings, and practical optimization guide for AI search.
Read article →AI in SEO
Best AI tools, Google's stance on AI content, and the difference between AI-SEO and AI optimization.
Read article →Start here
Is your company visible in AI search?
Find out with a free AI visibility report whether ChatGPT, Copilot, and Google AI Overview can find your company.
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